One of the first things that I teach the students attending my book-writing workshops is that they need to have the authority to write about their chosen topic. I say they need to have ‘been there, done that and got the [...]
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A book review is worth gold, wherever it appears, even if it only gets in front of a handful of people. Because the moment someone places a review, even if only one other person reads it and is tempted to buy the book, that makes one more sale and compensates for the cost of that one you ‘gave away’. [...] One of the best ways to get publicity for yourself, your product and your book (and yes you need this way before it is finished and sent to press) is to get media coverage. A good piece of editorial can go a long way and when you consider how many people view that website, listen to that radio station, buy that paper/magazine or borrow it from the library the exposure one little article can get you is [...] Phew! it seems that companies are behind the hard work of the Permits Foundation, after all. This organisation works hard to get governments to offer spouses work visas, and late last year decided it was time to check whether their tireless lobbying still matters. It seems it does. If you care about the way expat spouses [...] I was delighted to meet two of the Tempo Team employees a couple of weeks ago. For, despite offering to brainstorm with many other recruitment agencies over the years, with a view to finding a solution to the dual career issue, they were the first, ever, to take me up on it. On November 3rd at [...] |
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Copyright © 2012 Jo Parfitt - All Rights Reserved |
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