Authors need lots of publicity if they are to sell their books. On this blog I have often championed the brilliance of book reviews and love to share unusual methods for promoting your book. Only this week Robin Pascoe launched her online video ‘tour’ comprising 18 short video presentations (do watch them, Robin is witty, cynical and very [...]
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 booksA book review is worth gold, wherever it appears, even if it only gets in front of a handful of people. Because the moment someone places a review, even if only one other person reads it and is tempted to buy the book, that makes one more sale and compensates for the cost of that one you ‘gave away’. [...] booksI just wrote a piece about how to write about your life experience overseas for a website called Khiruna. If you would like to find out more and dip into some tips and ideas then click here. about meOne of the best ways to get publicity for yourself, your product and your book (and yes you need this way before it is finished and sent to press) is to get media coverage. A good piece of editorial can go a long way and when you consider how many people view that website, listen to that radio station, buy that paper/magazine or borrow it from the library the exposure one little article can get you is [...] booksAustralian Fiona Caulfield is an expat writer, author and publisher in another league. With years of experience in corporate branding behind her, the advice generously shared here will inspire and inform any who share her big big [...] booksI just wrote this piece about how to write life story for Cyprus Mail. It includes examples of the different ways you could tackle writing your own memoir if you too, like me, live abroad and just know your experiences have value and can help other people. click here to read the story booksI met Tina at the fabulous Families in Global Transition conference a few years ago. Then two years back she hired me to help her to tighten up and publish her book. The Global Nomad’s Guide to University Transition is much needed. I know because I have a global nomad child of my own, who has lived in five countries and headed ‘home’ to university in London this year. My son, Sam, wished he’d had this book before he left. Now those who follow in his footsteps, and their parents, can begin to understand the unique transition that takes place when a TCK (Third Culture Kid) goes to uni. Here is my interview, yesterday, with Tina, whose book came out last [...] about meCareer in Your Suitcase is now in its 3rd edition, has sold over 5,000 copies and has made Jo Parfitt an expert on portable careers for expatriate [...] booksEveryone knows that if you plan to write a book yourself you need to check out the competition. You need to read books like the one you are going to write to find out what works and what doesn’t, to get ideas and be motivated by the fact that if someone else can do it [...] about meI’ve lived abroad for 28 years. Writing has saved my life. Find out how, [...] |
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