booksI am delighted to welcome back Linda Lodding, author of children’s book, The Busy Life of Ernestine Buckmeister, to my radio show. Last week I talked to her about how she wrote, edited and published her book. Today, I talk to her about how she is promoting it. Linda has an MBA and a background in marketing for Tiffany, the jewellery company, so she knows a thing or two about marketing. We talk about websites, getting reviews, speaking to schools and book trailers, among other things.
Listen to her talk about her ideas here.
