booksAs many of you know, last weekend I both attended and spoke at a book promotion seminar in London. Led by Kavit Haria, England’s answer to Tim Ferris (4 Hour Work Week, this twenty-something knows all there is to know about using social media to make you money, selling your books, while you sleep. Only Haria does not sleep – instead he travels. India, South Africa, Alaska this year alone. Also on stage were the blogging expert who has also sold over 5,000 books using offline methods, Arvind Devalia and Stephanie Hale of RichWriterPoorWriter fame, who, like me, helps people to write, publish and importantly make money, from their books.
But you want my top tips, right? I’ll warn you, I filled an entire exercise book with notes on seminars from Kavit, Arvind and Stephanie, so sign up to my blog for much more to come. It goes without saying that my own tips will be shared here too, over the next few weeks.
Top five takeaways
- “The most effective tool long term is blogging. The best short term tool is Pay Per Click and the best medium term tools are Facebook, YouTube and Twitter,” Kavit.
- “Create a buzz about yourself by posting book extracts online, asking for feedback, getting reviews, contributing to blogs, forums and social media,” Stephanie.
- “Marketing is something you need to do every single day of your life if you want to be successful,” Kavit.
- “Be inspired by others who are successful and look at the site for The Leader Who Had No Title by Robin Shama as a fabulous example,” Arvind.
- “Your story is vital. Your story as an author is paramount – do you have the authority to write your book? What makes you an expert? In addition, the stories you tell in your anecdotes and case studies must leap off the page,” Jo.
Kavit is running a blogging workshop this weekend and a two day hands on seminar that will get you started with all the social media tools you need in May.
Kavit, Stephanie and Arvind all run mentoring schemes. Follow them on Twitter and be sure you don’t miss out: Kavit, Arvind, Stephanie
